Friday pulled in $130K in revenue across 2,479 orders while your team was reviewing packaging proofs, casting talent for FYF Sprint 2, and auto-vectorizing creator feedback into the knowledge base. Supply chain locked in POs with True Spice and Nura through June. Today it's jiu jitsu, Lyon time, and dinner with Eliza — Monday's loaded with 8 meetings including the ATTN Capital intro, so earn the rest.
Order shipped via UPS. Expected delivery by April 14.
Slack Highlights
Brandon Yates Group DM
FYF Sprint 2 casting plan — grouping talent for multi-script shoot days. 4 scripts in Set 1 (young talent, reuse across spots), 3 in Set 2 (anchor/AI). Sending to Quinn and Katya to start pulling talent.
Justin Lalezarian DM
New Shopify MCP is powerful. Shopwatch built for this moment. "You'll see the impact on our roadmap soon."
Bora Celik DM
Inbox listener auto-detecting creator product feedback and vectorizing it into the MUD\WTR knowledge base. Working live now through Claude/Mother.
Hillary Diebold Group DM
Updated Tuesday calendar hold for Farhan FP&A presentation. Released Thursday hold. Resume attached.
You #meta-daily-briefing
Posted META Midday Pulse — data feeds down (Northbeam + Meta MCP returning 403). Manual pull required. Action items flagged for EOD campaign triage.
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The Business
MUD\WTR Revenue
Yesterday · Apr 10
$130,064
2,479 orders
MTD · April
$1.84M
10 days in
YTD · 2026
$17.3M
$63.1M ann. pace
Monthly breakdown:
Jan $4.92M · Feb $4.86M · Mar $5.66M · Apr $1.84M MTD